Privacy Policy
Kings Road Home Decor Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.kingsroadhomedecor.com (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
PERSONAL INFORMATION WE COLLECT
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- - “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- - “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. These pixels may allow social media sites to track visitors to outside websites and tailor advertising messages users see while visiting that social media website. We reserve the right to use these pixels in compliance with the policies of the various social media sites.
- - "User generated data" - We also collect information that you provide by filling out forms on the Site, communicating with us via contact forms, responding to surveys, polls. contests or questionnaires, search queries on our search feature, providing comments or other feedback, and providing information when ordering a product or service via the Site. Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers and paypal account addresses), email address, and phone number. We refer to this information as “Order Information”. When we refer to “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- - Communicate with you;
- - Screen our orders for potential risk or fraud; and
- - When permitted by the preferences you have shared with us, provide you with information or advertising relating to our additional products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). We use your Personal Information for purposes of presenting our Site and its contents to you, providing you with information, such as offers for products and services, or carrying out any contract between you and the Company, administering our business activities, providing customer service, and making available other items and services to our customers and prospective customers.
As you navigate through our Site, we may use automatic data collection technologies including Google Analytics and Facebook Pixels to collect certain information about your equipment, browsing actions, frequency and patterns. This will generally include information about your location, your traffic pattern through our website, and any communications between your computer and our Site. Among other things, we will collect data about the type of computer you use, your Internet connection, your IP address, your operating system, and your browser type. The browsing information we collect automatically is used for statistical data in the aggregate and will not include individual personal information. We use this data to improve our Site and our service offerings.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties (including advertisers, ad networks and servers, content providers, mailing list software, and application providers) to help us use your Personal Information, as described above. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Site. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.
For example, we use Shopify to power our online store and fulfill your orders. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We use Facebook and Instagram to interact with our customers and social media followers. You can read more about how Facebook and Instagram uses your Personal Information here:
https://www.facebook.com/about/privacy and https://help.instagram.com/519522125107875
We use mailing list software such as Mailchimp to communicate with our mailing list subscribers. Your can read more about how Mailchimp uses your Personal Information here: https://mailchimp.com/legal/ We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
We may provide your information to any successor in interest in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets and/or business. We are committed to keeping your e-mail address confidential. We do not sell, rent, or lease our subscription lists to third parties, and will not disclose your email address to any third parties except as allowed in this section titled SHARING YOUR PERSONAL INFORMATION. You must affirmatively opt-in to our free email newsletter to receive it. If you no longer wish to receive our newsletter, you can unsubscribe anytime. We include an “unsubscribe” link at the bottom of every email we send. If you ever have trouble unsubscribing, you can send an email to info@kingsroadhomedecor.com requesting to unsubscribe from future emails.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- - Facebook: https://www.facebook.com/settings/?tab=ads
- - Google: https://www.google.com/settings/ads/anonymous
- - Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
HOW DO WE PROTECT YOUR INFORMATION AND SECURE INFORMATION TRANSMISSIONS?
We employ commercially reasonable methods to ensure the security of the information you provide to us and the information we collect automatically. This includes using standard security protocols and working only with reputable third-party vendors. Email is not a secure medium of communication. For this reason, we request that you do not send private information (such as credit card information) to us by email (do so at your own risk). Some of the information you enter on our website may be transmitted securely via a secure medium known as Secure Sockets Layer, or SSL. If you provide us with your credit card information during the order checkout process on our Site, the information is encrypted using secure socket layer technology (SSL) and protected by industry standard encryption.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. You are responsible for periodically visiting our Site and this privacy policy to check for any changes.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e mail at info@kingsroadhomedecor.
This Privacy Policy is effective as of 1/21/2022.